Ad-ID Stats as of September 6, 2016

Number of Ad-ID
codes served:
2,265,386
Number of Advertisers
that have used Ad-ID:
3,375
Number of Agencies
using Ad-ID:
686
Number of 501c3 charities
benefiting from free Ad-ID codes:
256

The Latest News

Monday, 12 September 2016
Eight trade associations, including the Interactive Advertising Bureau (IAB) Tech Lab, the 4As and the Association of National Advertisers (ANA),...
Monday, 12 September 2016
The proliferation of so-called “cross-platform” screens for watching TV and video has focused the media industry on measuring and understanding how...
Monday, 12 September 2016
Eight leading trade associations serving the advertising, marketing, and video technology industries are joining forces in an historic bid to create...
Monday, 08 August 2016
Standards exist to properly track ads across platforms, but not everyone is using them

Special Announcement

Ad-ID Training Webinar
Ad-ID hosted a complimentary training webinar on September 13 from 2-3pm ET (11am-12pm PT). To view a recording of the webinar, visit the webinar section of the Ad-ID website here.

Ad-ID Quarterly System Update
The quarterly Ad-ID system update took place on Monday, September 12. Details of the features are described here.

Ad-ID/IAB Webinar
Ad-ID hosted a joint webinar with the Interactive Advertising Bureau (IAB) on July 26: The Role of Ad-ID in Online Video: Ad-ID and IAB Video Ad Serving Template (VAST 4.0)

Visit the Webinars section to view a recording of the webinar and download the presentation.

Video Spotlight

CIMM's Jane Clarke Discusses Ad-ID

Why Ad-ID Is Important For: